Facebook Fan Page Links – Don’t Forget the Meta Tag & Image
August 4, 2010 3 Comments
Please note – On 11/18/10 I posted a new article and would recommend this new method for sharing links on Facebook: http://dalefisher.wordpress.com/2010/11/19/sharing-links-on-facebook-fan-pages/
One of the great benefits of having people “Like” your Facebook Fan page is having access to their News Feed stream. If you have a Fan page and a related website you regularly link to, there are a few things you can do so your links will stand out both on your page and your fans News Feed stream.
1. Make sure you have an image related to your content on the page you are linking to. Links with an image are more likely to stand out on a crowded and constantly changing News Feed stream.
2. Make sure the meta name="description" tag on the page you are linking to has relevant content. Facebook will show the text contained in this tag when you post a link on the Wall of your Fan page (more info on meta tags).
Do you have any best-practices you use when posting links to a Facebook Fan page? Please post them in the comments section.
@ tagging other pages and individuals as much as possible is a great addition, too!
Jenn – great point. Tagging other pages & individuals is a great way to get onto their Wall page (unfortunately not into their followers News Stream, but that would drive us all crazy). I would only say don’t over do it or you may get un-Liked and start to lose followers.
Another technique I see often is presenting your text content as a question. It seems Mashable does this with every post. I’m not personally a big fan of doing this every time, but people definitely seem to comment more when asked a question than just a statement.
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